MIDO 2014 - VASCO ROSSI - Replay by il Blasco - Italia Independent & Colmar

 
 
In occasione del MIDO dal 1 al 3 marzo Replay eyewear presenterà un nuovo modello da sole
MOD RY 531S03 sempre firmato Replay by il Blasco , dalla linea avvolgente in pieno stile rock  come Vasco che indosserà durante gli impegni pubblici ed i concerti
La definizione stilistica e la produzione della collezione è stata affidata ad Allison Spa già licenziataria del marchio Replay occhiali


During this edition 2014 of Mido Replay  Eyewear will present a new sunglasses model designed for the Italian rock singer Vasco Rossi
named Replay by il Blasco ( nick name of the singer) The design and distribution of Replay is in the hands of Allison Spa


 Italia Independent , one of my favorite eyewear brand, will also present at Mido a capsule collection made in collaboration  with Colmar Originals. The Unique Edition for Colmar Original is a capsule of four sun models with the particular I.I -I -peach treatment on the surface

Fra Italia Independent ed il marchio Colmar Originals una nuova joint venture per una collezione 2014 Questa capsule collection è formata da  un modello base 909 e quattro varianti in  colore fucsia, nero e blu con gessature , sulla montatura il trattamento I peach che da un effetto vellutato al tocco

 

Chloé AD Campaign SS 2014 presents "Carlina"

        Julia Stegner and the singer Lou Doillon look fabulous in the shot of the Chloé Ad Campaign for this Spring  2014 which result sophisticated and cool

The star  model of the collection is Carlina a round oversized sunglasses  A vintage style which reminds the '70  
Available in 5 colors , in metal and acetate
The Brand Chloé is now distributed by Marchon
photographers : Inez Van Lamsweerde and V. Matadin

Carlina è il nome del nuovo occhiale  del marchio Chloè
ricorda un po' lo stile Hollywoodiano delle dive anni '70, con lenti oversized e montatura  super trend round in metallo
Carlina in metallo ed acetato  è disponibile in 5 nuance
 Co-protagonista della campagna pubblicitaria assieme a Julia Stegner è la cantante  Lou Doillon che esalta lo stile chic e glamour francese.

MIDO MARCH 1st -3rd -eyewear debuts

in few days will debut at this Mido edition 2014.


 
 
 


 Silvian Heach brand decided to debut in mido presenting a new collection of sunglasses and optical frames  The sun models are 7 in four different colors

Silvian Heach ha scelto il Mido per il debutto della collezione sole e vista , verranno presentati 18 modelli da vista e 7 da sole in  una gamma di quattro  varianti di colori





Come ha svelato Pantone il colore tendenza  per il 2014 è il Radiant Orchid , viola fucsia e rosa
un colore che sprigiona amore gioia e salute
 

Fra i modelli che vedremo in viola questo di  VOGUE  un ispirazione vintage anni'80 della collezione Pop Colors molto trend in acetato

following Pantone s color trend for this 2014 Radiant Orchid - purple - pink- violette-blue
Vogue presents a Pop color collection ,sunglasses  models  inspired to the '80














Also Raleri from Bologna, Italy   will debut at Mido 2014
with its bamboo surfing glasses Ecolution Bamboo wooden sunglasses
 

MIDO 2014 news preview Persol Dolce & Gabbana Italia Independent JF Rey Patty Paillette

Fra lo novità la capsule collection FILM NOIR EDITION  di Persol che ha riprodotto  un elegante modello anni' 50 della Freccia Persol Phoenix, reinterpretando la chiave noir di quegli anni
Persol evoca i film polizieschi  anni 50 con diversi modelli Ganster , Femme Fatale,Reporter, Detective, modelli disponibili con lenti Polar e photo polar anche sfumate realizzate in cristallo


Persol the Italian eyewear company produced a capsule collection called FILM NOIR EDITION
these models take some some of Persdol's most iconic frames and give them some special edition styling. Namely THE GANSTER THE DETECTIVE THE REPORTER AND THE FEMME FATALE
this collection is inspired by the characters and iconography of the '50 film noir



DOLCE & GABBANA limited edition
 The designers presents a unique item that pays tribute once more to the floral theme, the front and the temple are embellished with thousend micro pieces

Realizzato con un totale di circa mille micro tasselli che impreziosiscono l asta ed il frontale riproducendo mille tipologie di fiore , un tributo al tema floreale tanto amato dagli stilisti Dolce & Gabbana
 

ITALIA INDEPENDENT & J.F -REY  will be also in Mido with their capsule collection
to seduce fashion and design lovers
 

Patty Paillette by Patrizia Schelabarger

unique and original collection , a must haves to express personality available in attractive color and print combination in several shapes oval, cat eye round butterfly  with Zeiss lenses

OXYDO by Sigrid Calon
una capsule collection per la Primavera Estate 2014 La designer olandese ha rivestito gli occhiali Oxydo di trame di tessuti e rigorose geometrie in combinazioni policrome innovative e sorprendenti
la capsule collection è prodotta in due modelli in quattro diverse combinazioni cromatiche
Oxydo è distribuito da Safilo Group




 

GUCCI Milano Fashion Week FW 2014 -Ad campaign

Gucci show in Milan fashion week - catwalk with new models eyewear collection and Ad Campaign 2014

Gucci is one of the most famous brand in the world
Its collections offer a range of sophisticated models

Frida Giannini designer of Gucci presented a collection FW2014 full of  pastel colors as light blue green and gradient pink , same the sunglasses on the catwal during this Milan fashion week  were really impressive  A '70 show for Gucci 2014/15
 

These models are still not available I  ll check in Mido
at Safilo s booth :-) if there s a preview for this production


 Spring 2014 collection  and its Ad campaign
For this Spring Gucci  presents   a Tecno Color Capsule collection for women and men, the models are a blend of sensuality and technology
 

design minimal
occhiali squadrati tencno color arrotondati ed ultra leggeri in rutanio  MOD GG 4253 and mod 4252 Euro 230,00
disponibili in diversi colori di lenti rosa arancione fumo marrone verde
The ultra lightweight sunglasses for woman are softly rounded with an extremily fine steel structure
a minimal design with a glam twist
color combination are : Yellow lenses with a dark ruthenium frame, lilac lenses with a red gold frame, green lenses with a ruthenium frame, orange lenses with a dark ruthenium frame, pink lenses with a palladium metal frame, brown lenses with a gold frame, smoke lenses with a dark ruthenium frame Price E, 230,00


  For Spring Gucci celebrates the strong and eclectic allure of a seductive and sensual woman
Designed with a blend of geometric lines and smooth curves, and echoing Gucci’s elegance and exquisite details, these maxi oversize sunglasses perfectly complement the loose lines and fluid graphic shapes of the Spring/Summer 2014 runway collection

To reflect the key fashion show colours, these sunglasses are available in crystal (black bar with a black to ruthenium metal core and grey shaded lenses); orange (black bar with a black to orange metal core and light peach shaded lenses); purple (black bar with a black to purple metal core and purple shaded lenses); and blue (black bar with a black to blue metal core and azure shaded lenses).
The Gucci logo is engraved on the lenses and is subtly visible in metal gold lettering on the temples.
These sunglasses will be available at Gucci boutiques and selected high-end opticians worldwide beginning April 2014  

- 8 to Mido 2014 -Safilo brands Spring collections.. Discovering Jimmi Choo

 
 



-8 days to the 2014 Mido exibition in Milan
Let s give a look to some news in the Spring sunglasses collections by Safilo Group

we will see finally the exclusive capsule collection signed by the designer Marc Newson for Safilo 80th Anniversary

In occasione dell'80° anniversario di Safilo è stata prodotta un'esclusiva capsule collection di occhiali vista e sole firmata dal designer ecclettico Marc Newson
Siamo curiosi di vederla

Fra i marchi in licenza Safilo vedremo la collezione Jimmi Choo, la cui testimonial per la campagna primavera-estate è ancora una volta Nicole Kidman

The American designer Jimmi Choo presents its new campaign Spring Summer 2014 sunglasses collection in which starring once again the Australian actress Nicole Kidman

The sunglasses models by Jimmi Choo for next season  are super glam and sophisticated

 Model IVE This retro inspired acetate cat-eye
shape sunglasses feauture ultra slim and laquered metal temples in pearlized colors


Mod Sophia Taking inspiration form the Red Carpet this eye catching acetate sunglasses have a large, geometric shaped fornt embellished with hand appliqued crystals available in 5 sophisticated hues

Mod LORI
this oversized square shaped acetate sunglasses are embellished with unique laser engraved python effect
 

MIDO 2014 - What we expect to see?

In 10 days will open again Mido exibition in Milan
What we expect from 2014 edition?


 
 
Rodenstock -
presented during Opti Munich , the Claudia Schiffer by Rodenstock collection will be a protagonist also in Milan. The collection is inspired by '60 and '70 colors and trends and is perfectly on line with the style of the German Top Model, her passion for Vintage and nature
eight sun models in four different colors, form transparent pink and green to a tortoiseshell pattern from black to burgundy


 

Safilo
Bottega Veneta -
propone un nuovo occhiale da sole per la primavera-estate 2014 dalla silhouette butterfly di ispirazione anni' 50 la nuova montatura è in acetato, arricchita da un delicato effetto color-black , e in tonalità classiche come l' avana maculato. Il nuovo occhiale da sole è personalizzato dalle cifre stilistiche del marchio quali l'iconico motivo intrecciato che dona risalto all'anima in metallo delle aste, la farfalla fotoincisa e gli studs
Mod BV269/S

Starting the new season with modern elegance , Bottega Veneta introduces a new woman model
In acetate , butterfly shaped  enhanced by a subtle color-blocking effect In addition the sunglasses are available in the classic shades of ,mottled havana with brown lenses , and dark grey with brown lenses

Isabel Marant x Oliver People 2014 A dose of springtime color Introducing Matt & Daria

Just in time for Spring Oliver People annunced
a collaboration with Parisien designer Isabel Marant
The collaboration sunglasses combine California cool with Parisian chic
together with precision and attention to details the designer created
easy-to-wear sunglasses capsule collection  in pastel colors
the lightweight frames are designed in flattering shapes that suit most faces
Matt & Daria

Fevrier - le lunetier Oliver People collabore aujourd'hui avec la créatrice parisienne pour una ligne de lunettes en édition limitée en vente courant Février Cette collection capsule d'Isabel Marant se compose de deux paires de solaires au look rètro et à l'inspiration '70.


 

Isabel Marant for Oliver People combine the French's designer knack for effortless cool with the solid construction for which the iconic  American  eyewear brand is known 

the sunglasses are available in the two styles . an oversized called Daria and a more traditional aviator called Matt have lenses that ranges from a rosy pink to more traditional brown and grey

Lunettes de soleil Daria Isabel Marant for Oliver People
exclusive collection available from this month
Model Daria à la forme ronde légèrment oversize
monture métallique et verres teintés dans cinq coloris
Prise $365


 Isabel Marant ha firmato la caspule collection eyewear per Oliver People
Unione di chic & cool
I modelli sono due Daria e Matt : il primo decisamente più femminile il secondo classico modello a goccia
in metallo
 con lenti colorate rosa-brown-grey
prezzo al pubblico $365

Model Matt reprenant le celebre modèle aviateur Un style très californien
Price $365

Aviator shape , metal frame pink lenses / grey silver
This style conveys a modern take on the '70, an era of inspiration eminent in Isabel Marant's collection

"I wanted timeless sunglasses that  you can wear every day, even when it rains " said Isabel Marant
" to me accesorries made your look"
The Oliver People for Isabel Marant collection are available at oliver Peoples boutiques, Isabel Marant stores and at select retailers worlwide

London Fashion Week -House of Holland -



London Fashion Week
FW2014
Round &colored flower shape
for House of Holland

 

It s London Fashion Week time
designers present their Fall Winter collection 2014
and let s give a look to the eyewear trends for next season
which has I underlined in some posts before will present as must-haves ROUND sunnies

E' iniziata la London Fashion Week
i capi che sfilano sono per la prossima collezione SS , ma i modelli di occhiali visti in passarella  sono già una tendenza per la prossima primavera
Come avevo sottolineato in precedenti post il ritorno dell'occhiale tondo


El disenador Inglés Henry Holland siempre produce
gafas de sol muy divertidas y distintas Las posibilidades
se multiplican a la hora de elegir las gafas de sol para la temporada  House of Holland propone gafas redondas
 

 

London Fashion Week
Round for House of Holland

London Fashion Week -Paul Smith  woman sunglasses , oversized round shape in acetate Paul Smith signature is printed on the inner arm







In the new eyewear collection of the British designer Paul Smith
we find a vintage proposal with gradient colors
also available in square shape


Nella nuova collezione primavera 2014
di Paul Smith troviamo questo modello Vintage
in acetato in colori sfumati
disponibile anche squadrato sole e vista

Chanel new ad campaign SS2014

Karl Lagerfeld has chosen Alice Dellal  for the next eyewear Chanel campaign, to be unveiled in 2014.
The English model is Charlotte Olimpia 's design sister , and she has already made four ad campaign for Chanel
in 2008 was the face of Mango and the body of Agent Provocateur collection She is also Mario Testino's muse and has worked with Calvin Klein ,Vivienne Westwood and H&M just to underline some names

Alice Dellal es la musa de Chanel para la campana de gafas de sol primavera verano 2014 Karl Lagerfeld la elige a modelo, fotografandola en una atmosfera muy intimista

Karl Lagerfeld era rimasto folgorato da questa modella inglese non conforme alla femminilità più classica e l ha convocata nuovamente per gli scatti della nuova campagna occhiali di Chanel
Alice è la sorella della stilista che firma Charlotte Olimpia.

Here some sunlasses model for the Spring Summer 2014



Gafas de sol redondas con montura de acetato
lazo en piel de terniera efecto charol
adornado con firma CC en las patillas

 

gafas de sol ojo de gato
en galuchat y fibra de nylon
patillas de metal y firma CC de esmalte

Chanel stingray leather sunglasses brand new 2014 collection Spring

gafas de sol con montura cuadrada en
galuchat y fibra de nylon,patillas de metal
y firma CC de esmalte

choose your Chanel model for next spring

 

ANNA SUI -Feb 12th runway NYFW

ANNA SUI  -
produced in collaboration with Mondottica International, Anna Sui eyewear debut was in 2010
The collection both include sunglasses and optical frames
Anna Sui eyewear incorporate the same fanciful details that have defined the brand since its beginning

Anna Sui 's collections take you on a creative journey that is unparalleled in the world of Fashion
The boundless energy and creative ingenuity of her runway shows are Always a high point of New York Fashion week



Pictures of  Anna Sui at New York Fashion Week Fall 2014
Anna constant searches for new ideas and challenges keeps her ahead of her times
This Fall season show colors trending with Anna Sui sunglasses in a fun way
Take a look at these red and green water   that  walked down the runway
retro shapes -cat eye small in acetate
 

en las Fashion week los modelos de Anna Sui llevavan gafas ojos de gatos en colores rojo-verde agua-negro  -las monturas mas felinas seguiran arañando adeptos en la proxima temporada